Well, some in the mainstream press are picking up on Jack Swagger and Zeb Coulter’s extremist views on immigration (or, if not extremist, at least uninhibited), which, if you remember JBL goosestepping in Germany 9 years ago, you know that Swagger’s closing in on the title, if not at WrestleMania, then sometime after.
Whenever any performer is judged by the media simply for “in character actions”, particularly if said actions are politically incorrect, that’s usually WWE’s cue to push the character even harder, since it elicited a response.
I have to ask: is Coulter’s gimmick really a big deal?
I mean, I’ve seen worse, from Piper making spear-chucking jokes about Mr. T, to Harley Race telling Ron Simmons he would’ve been nothing more than a glorified slave boy “in his day”. Hell, WWE was prepared to push Muhammad Hassan to the very title Swagger’s vying for, had UPN not had a hand in nixing the character after the Undertaker/terror cell angle.
I do wish WWE could come up with something better than a kneejerk angle with Swagger calling for deportation, and Del Rio and Ricardo, inevitably, doing slapstick bits to upstage them (you know it’s coming), but this is the direction they’re going. And they’re going that way for 2 reasons:
1) To make Del Rio look more heroic if/when he vanquishes that evil Swagger, since Del Rio is now Vince’s Latin meal ticket with Mysterio unreliable (not that I criticize that).
2) Anything that appeals to the base instincts of the lowest common denominator draws a reaction, and Vince like reactions, because enough of them might equal sustained interest. They’re a good diversionary tactic if used right, though I don’t see anyone tuning in just FOR this angle.
But what say you? Is WWE making a smart decision by pushing the political button?